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Here you will find tips and ideas for marketing a small business online.

The No. 1 Enemy of Creativity: Fear of Failure

 

 Marketing a Small Business

Marketing a small business has its challenges. Peter Sims, a management writer and entrepreneur for Harvard Business Review, talks about creativity. Identify what you want to provide a solution for before trying to come up with one. Why would it be beneficial to your target audience?

According to him you need to look beyond the traditional methods which suggest what action to take next, as they may not reveal real insight. This leads to having to learn to do things that lead to ideas in a different manner. It is alright to make mistakes whilst figuring out the solution, provided something can be learnt from them.

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Comments

  1. Melodine Kayne says:

    Thank you for your encouraging comment. I endeavour to deliver varied topics, as online advertising is a combination of so many varied skills.

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